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March 24, 2020

Veteran UBS Manager Meraz to Exit in L.A., Firm Hires Vegas Duo from Merrill

by Mason Braswell
|
Advisor Moves, News
|
Merrill Lynch, UBS
|
Comments (9)
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Tom Merton/OJO Images/Getty Images

Ronald J. Meraz, a veteran manager at UBS Wealth Management USA who was overseeing around 120 brokers in several Los Angeles-area branches, is “retiring” in May, a spokesman confirmed.

UBS has not yet named a replacement for Meraz, whose career began at Merrill Lynch 28 years ago and who has been with UBS since late 2008.

“We’re grateful to have top talent in the marketplace to consider,” a UBS spokesman said, declining to comment further on Meraz’s age or departure. Meraz did not return calls to comment.

The five “downtown” L.A. offices that Meraz managed housed brokers overseeing around $27.4 billion of client assets, according to his UBS biography and his BrokerCheck record. He previously served as Southwest regional manager overseeing 825 advisors in southern California, Hawaii, Arizona, New Mexico and Colorado, and for a time ran the Orange County complex.

The Swiss banking giant has been making deep changes in oversight of its core wealth management business, ranging from appointing Iqbal Khan from Credit Suisse late last year as co-head of wealth management to reorganizing its U.S. retail brokerage divisional structure. In Los Angeles, UBS shifted several managers but a source said the changes appeared to be “net neutral” for Meraz, who ceded oversight of a Century CIty branch but took the reins of a Newport Beach branch.

In 2013, Meraz won the internal Edward J. Connelly award, which UBS Wealth designates as the highest recognition it can grant a field leader, according to a firm web page. He also was honored as complex director of the year in 2014.

The accolades preceded UBS’s decision in 2016 to dramatically curtail recruiting of experienced advisors, formerly a major job objective of its field managers. A recruiting memo last September, however, credited Mraz for lassoing a $2.7 million private banking team from Wells Fargo.

Meraz’s departure comes as Albert Leshinsky, UBS’s Wealth Management USA’s head of financial advisor recruiting, left to join First Republic’s private wealth management group.

UBS’s three-year hiring chill combined with a wave of departures of veterans that brought its U.S. broker count to fewer than 6,300, according to insiders, more than twice as small as Morgan Stanley, Merrill Lynch and Wells Fargo Advisors.

UBS in recent months has encouraged managers to begin filling empty desks.

Daniel Beheshti and Jenni Lee-Mitchell, who had been registered reps for seven and three years, respectively, at Merrill Lynch, joined UBS in Las Vegas last Friday, a spokesman confirmed. They worked with about $116 million of client assets, with Beheshti producing around $700,000 in the previous 12 months and Lee-Mitchell $300,000, said a person familiar with their practices.

Lee-Mitchell directed requests for comment to a firm spokesman, who confirmed their arrival but did not comment on their production metrics

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Comments (9)
  • on Mar 25 2020, [email protected] says:

    So let me make sure I have this right.
    Markets are down so I’m making less money.
    My grid levels were just increased in the new comp plan, so my payout is lower.
    The money that I’m not making is paid to recruit a $300,000 producer with three years experience???

    > Reply to [email protected]
  • on Mar 25 2020, Hostage says:

    If you win the Ed Connelly award you better start packing your bags. It’s the shortest route out the door. Tip to UBS managers, if offered the award decline it.

    > Reply to Hostage
  • on Mar 25 2020, Ascendant says:

    Someone is only stuck at UBS, or anywhere for that matter, because they stupidly spent the transition bonus money they got paid for moving over there and now can’t buy their way back out. What part of “note” do advisors not understand when they run out and buy that second home and new Porsche?

    > Reply to Ascendant
    • on Mar 25 2020, [email protected] says:

      Ascendant,
      Being stuck at UBS has nothing to do with a transition bonus.
      Once you enter into a retiring FA program at UBS you are locked up and subjected to all the bonehead decisions of local management.

      > Reply to [email protected]
      • on Mar 25 2020, Ascendant says:

        Stuck, I understand your point. What I’ve never understood is why some FAs choose the easier path of an internal sunset program versus going independent in order to sell their book and retire. The latter option is more lucrative, not to mention that it gives the retiree the ability to only pay long-term cap gains tax instead of ordinary income tax on the proceeds of the sale of their book. I guess it’s just laziness!

        > Reply to Ascendant
        • on Mar 25 2020, Ron Edde says:

          I’ve worked with multiple advisors who were going to take their company retirement program but realized exactly what you just pointed out. By going independent, those FAs received (and kept) considerably more money by making that move.

          > Reply to Ron Edde
        • on Mar 25 2020, Freedom says:

          You nailed it! The wires pay a discount to the rate on the market because they know only 3% of the advisors will walk and take the independent route versus a sunset deal. The sad thing is how the rest of the team is locked up too. I said no thanks and walked free.

          > Reply to Freedom
  • on Mar 25 2020, Diogenese says:

    “retiring”… Another highly accomplished manager close to or over 60 “retiring”. Being male and over 60 is not a protected class on Wall Street. You can bet Ron will be “succeeded” by a promoted class manager, under 40, with limited experience, to “take the business to a new level”. An army lead by 30 day wonders has no possibility for success or even survival.

    > Reply to Diogenese
    • on Mar 25 2020, Intrepid says:

      Good points.

      > Reply to Intrepid

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